Read + Write + Report
Home | Start a blog | About Orble | FAQ | Sites | Writers | Advertise | My Orble | Login

Subaru Heaven or Just Another Abandoned Vehicle Dump?

May 8th 2008 03:01
I am not sure if you have happened across this commercial that Subaru has out. I have not seen it in a week or two, so I am hoping that Subaru has thought better of it and pulled it.

Here's a link if you want to watch it.

This is a short synopsis of the ad, which is really hard to find a copy of to embed, that the Subaru press release announced last month.

Subaru Heaven
For Subaru owners their vehicle becomes a trusted friend. Rather then just

be sold off for scrap metal, Heaven shows how a Forester owner wants to
make sure his well-traveled Forester has a special final parking spot.
Followed by his friend in his new Forester, they make the journey to
Subaru Heaven; a final resting place (recycling and salvage yard) for
beloved old Subaru vehicles. Here the owner says goodbye to his old
Forester, and drives away in his newly-redesigned Forester as he starts
the next chapter of his life.

My problem is why would Subaru choose to portray their supposedly environmentally-conscious demographic as people who would just leave an abandoned vehicle under a tree in the middle of what seems to be a beautiful country landscape? Automobiles have a lot of not-so-nice fluids in them that can and will leak out into the ground underneath, and thus the water under the ground, so on and so forth into the water table and then into someone's drinking water, be it those folks living in the area or the folks eating the cows that are pastured nearby. See where I am going with this?

Automobiles need to be properly and safely recycled, or at least abandoned somewhere that is already a cess pool.




And though I thought that the "role model for the environment" ad was pandering, at least it was responsible greenwashing.
72
Vote
Shared on
Add To: del.icio.us Digg Furl Spurl.net StumbleUpon Yahoo


   
Subscribe to this blog 


Just this blog This blog and DailyOrble (recommended)

   

   


Comments
3 Comments. [ Add A Comment ]

Comment by Rome

June 11th 2008 13:46
The ad is deceiving, to say the least. "Subaru Heaven" is a nick-name of a junkyard in Wisconsin formally known as "Cindy's Classic Autos". The camera angle makes it look as if the spot overlooks a cliff or valley, but it's actually just a flat tract along a busy highway.

I thought the careful placement of the old Brat jump-seats was kinda funny, though.

Comment by Anonymous

June 22nd 2008 21:40
Considering Subarus are retarded, this is a retarded ad as well.

Comment by Anonymous

July 14th 2008 01:38
Thank god, we have solved all the big problems, what would we have done if this issue was never brought to the forefront. Its just a commercial

Add A Comment

To create a fully formatted comment please click here.


CLICK HERE TO LOGIN | CLICK HERE TO REGISTER

Name or Orble Tag
Home Page (optional)
Comments
Bold Italic Underline Strikethrough Separator Left Center Right Separator Quote Insert Link Insert Email
Notify me of replies
Notify extra people about this comment
Is this a private comment?
List the Email Addresses or Orble Tags of the people you would like to be notified about this comment


One per line max of 30

List the Email Addresses or Orble Tags of the people you would like to be notified about this private comment thread. Only the people in this list will be able to see or reply to your comment.


One per line max of 30

Your Name
(for the email going out to the above list, it can be different to your Orble Tag)
Your Email Address
(optional)
(required for reply notification)
Submit
More Posts
2 Posts
2 Posts
1 Posts
30 Posts dating from October 2007
Email Subscription
Receive e-mail notifications of new posts on this blog:
0

lulu's Blogs

4860 Vote(s)
165 Comment(s)
61 Post(s)
767 Vote(s)
1 Comment(s)
18 Post(s)
Moderated by lulu
Copyright © 2006 2007 2008 On Topic Media PTY LTD. All Rights Reserved. Design by Vimu.com.
On Topic Media ZPages: Sydney |  Melbourne |  Brisbane |  London |  Birmingham |  Leeds     [ Advertise ] [ Contact Us ] [ Privacy Policy ]